According to Sam Altman on Twitter, OpenAI released Sora Update #1, detailing major advancements in its AI video generation technology. The update highlights improvements in video quality, longer duration capabilities, and enhanced prompt understanding, which enable businesses to create high-quality, realistic videos from text descriptions more efficiently (Source: blog.samaltman.com/sora-update-number-1). These developments open new market opportunities in advertising, entertainment, and education, as companies can leverage Sora for scalable, cost-effective video production powered by AI.